Practice Assignments

1. Competitor Research

  • Make a list of 5-10 competitors in your market.
  • Check if they have Facebook pages.
  • Check the ads that they are running in the ad library.
  • Inspect the ad further

2. Create Your Business Manager

  • Add 1 Back Up Admin
  • Add 1 Facebook Page
  • Add 1 Ad Account with Payment Method
  • Assign Facebook Page and Ad Account Assets to Main Admin and Back Up Admin

3. Launch a Traffic to Website Campaign

  • Look for an existing ad on your Newsfeed
  • Recreate that ad in Ads Manager as a Traffic to Website Campaign
  • Use whatever audience that you like
  • Publish the campaign as off